Inbound Marketing Blog

Educational blog articles around inbound marketing.

6 SEO Tools To Track Local Google Rankings

Ashley Lipman | Nov 27, 2017

Topics: Search Engine Optimization (SEO), SEO Tips

Defining Terms If you’re not sure whether to use SEO, Facebook advertising, or PPC, you’re not alone; It’s a question small businesses wrestle with and a frequent topic during meetings with prospective clients. To further complicate the discussion, paid advertising on Facebook has entered the debate…. I would tell you to ...

Why Every Business Should Optimize Their Website for SEO

ZioSolutions | Sep 29, 2017

Topics: Search Engine Optimization (SEO), SEO Tips

Some business owners still haven't taken the leap to optimize their websites for SEO, but this is becoming more and more important. Here a few reasons why every business should optimize their website for SEO.

SEM vs SEO: What's the Difference and What do They Entail?

Nick Raineri | Jul 10, 2017

Topics: Search Engine Optimization (SEO), SEO Tips, SEM

You have a beautiful website up and running, and now you need to get it in front of people who are interested in what you have to offer. The biggest ways of doing this are through search engine marketing (SEM) and search engine optimization (SEO).

1st in SEO: The Importance of Holding the Top Ranking Position

ZioSolutions | Jun 14, 2017

Topics: Inbound Marketing, Search Engine Optimization (SEO), SEO Tips

The Importance of Being Number One Did you know that there are approximately 4,464,000,000 searches on Google every day?